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Monday
Jan112010

10on10

Edelman Consumer Marketing launches 10on10 - a collection of thoughts and insights for the year ahead as written by our own Consumer Makerting experts from around the globe. Take a look at the line up below! You can find the entire compilation here.

2010: It's Complicated

Christina Smedley, Chair, Global Consumer Marketing Practice

Why Ad Agencies Must Admit Defeat

Jackie Cooper and David Fine, United Kingdom

The Asian (Digital) Male

Jonathan Sanchez, Singapore

A Decade of Action: What's Next?

Caroline Dettman, United States

Prognosis for 2010: More Discovery, More Color

Howard Pulchin, United States

The 2010 Vancouver Winter Games: A Barometer for Social Change in Canada

Lisa Kimmel and Paul Welsh, Canada

(Not Only!) Waiting for Euro 2012 to Come in Poland

Barbara Kwiecien, Poland

Purpose, Cause and the New Brand Attribute for Brazil

Leticia Lyra, Brazil

A Year Later, Luxury Stays Put in India

Ashutosh Munshi, India

Is This What They Burned Their Bras For?

Jennifer Babbit Bodner, United Staties

(Bonus Essay) Happy 30th Birthday, Millennials

Jeanette Morrow, Amanda Mooney and Matthew Clay, on behalf of 8095

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